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Easy Drupal Landing Pages

"Landing page" is a marketing term that describes a page on your site that a visitor is directed to from an outside source, usually via a paid SEM campaign. Creating landing pages en masse is pretty easy with Drupal 6.

I'm going to describe how to create the simplest type of landing page, a single page which presents an offer to the user followed by a contact form or "web-to-lead form." This form collects the user's name, email address, and any comments. These details are forwarded via email to someone in your organization so they can respond.

Step 1: Content

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